Savikas on Price-Driven Costing

Andrew Savikas of O’Reilly gave the best talk I saw at BookNetCanada’s Tech Forum. (I missed a couple of barnstormers, apparently, while I was preparing my own presentation). What’s nice about O’Reilly is that they have experience: all the things publishers say you can’t do, they’ve done, and successfully. In this interview with Mark of Index//mb, he talks about “price-driven costing, not cost-driven pricing.” One of my hobby-horses.

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3 Comments

  1. Posted March 18, 2009 at 11:24 am | Permalink

    The more people I hear trumpeting this message, the better I feel about the future of publishing.

    Good find.

  2. Posted March 18, 2009 at 11:56 am | Permalink

    well, as far as i know o’reilly is the only publisher in the universe trumpeting this message (would be happy to hear of others). the rest of the trumpeters seem to be readers. you know, those people needed for the publishing business to have a purpose ;-)

  3. Posted March 18, 2009 at 12:54 pm | Permalink

    I’ve been beating HarperStudio up about it, but I think we might need to have a Radiohead moment in the publishing world for this to truly sink in.

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