From the Twitterverse’s glittering star of bookiness, Kat Meyer:
It’s practically an epidemic. Everyone in the digital world is telling everyone in the book publishing world that they NEED TO GO DIGITAL AND THEY NEED TO DO IT NOW!
And while nobody’s shy about offering up their opinions as to what that means — aggregate content; produce e-books in all the available formats; distribute ebooks on every possible platform; do your marketing via social media; get your authors on facebook and twitter; and get your whole staff on every social media platform too–no one is all that forthcoming with telling publishers exactly how they’re supposed to do all this. [more...]
